Staging, Pay Attention Homesellers and Those Seeking Opportunity!

Staged KitchenHere it is, a business opportunity for somebody in North Central Washington. The Wall Street Journal today has a post that talks about the effectiveness of home staging. Well, the article is really about “buyer beware” home staging might make you pay too much.

That, of course, is silly. Regarding staging of a home, the article states:

Home buyers impressed by such good looks, tend to overpay. According to home stagers, staged homes sell for 3% to 10% more than non-staged homes.

Wow, that’s something home sellers should want! Here in North Central Washington, we don’t have any home stagers at all that I am aware of. I have been trying to convince a couple of design folks that it would be a great move for them, but so far no takers.

I don’t agree with the Wall Street Journal writer that home staging is some sort of dishonest brain control over buyers. I do agree that a well staged home will sell for more and sell more quickly. Staging helps the buyer see how the spaces in a home work. Staging does highlight the good points of a home. Staging is no more dishonest than cleaning mud, grime and garbage out of a car you might be trying to sell. BTW, I suspect you already know a detailed car will sell for more money than a grubby one. The comments to the Wall Street Journal posting are worth reading as well.

If you are selling a property, you NEED TO KNOW about home staging. Check out the link on staging on this site. There is also a good post about PRICE as well. A good, honest real estate agent can also help with staging but a professional stager, with training and experience would be a very valuable asset to the community.

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